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About us


About Us - Lowen's Natural Skincare

Get to know us!

Lowen’s Natural Skincare is a family-owned and operated business located at the foot of the rocky mountains in Calgary, Alberta, Canada. Our origins are rooted in the creation of affordable safe and effective hypoallergenic skincare products for the whole family.   Utilizing locally sourced, certified organic, Non-GMO and fair trade ingredients. Our product line up is exceptionally long-lasting and effective for everyday use as well as for serious skin conditions like severe dry skin, rash, eczema and psoriasis.

Zelensky Family - Garden Party

Lowen’s is named after our 1st daughter, Lowen Emma Marie Zelensky, who, along with her sister Simone, continue to be the inspiration for us to create and grow our line of amazing and unique skincare offerings.


Our origin story starts with Lowen’s recurrent diaper rash and our inability as parents to find anything that would remedy this problem.  We tried pretty much everything out there - prescription, non-prescription, herbal or otherwise and seemed to keep coming up short in Lowenterms of getting her rash under control.  

Often, frustration leads to innovation and like any father with the know-how would, I took matters into my own hands and, using my Pharmacy background in formulation, created a preservative free, natural diaper balm, now known as Butter Balm. From this single amazingly effective balm, came other balms, lotions, cleansers and creams... and this is how the Lowen’s Natural Skincare family was born!

  • We are different, scrappy and undoubtedly unique.
  • Thank you for taking the time to learn a little about us.
  • We're very confident our products will enhance your life!

Chad Ryan Zelensky BPS, MBA

Creative Mastermind – Lowen’s Natural Skincare


About our products

We formulate our products on a number of principles that we we're sure you'll appreciate:

Principle # 1 – Safe for us = Safe for you:
All of our products have been formulated using ingredients that we have evaluated as being safe for use on our family. We have investigated extensively, evaluated the research and separated the evidence from the commonly accepted “truth.” We have tested all of our products on ourselves prior to bringing them to market and rest assured that we would not offer anything that is even remotely harmful. Do your due diligence and check for yourself.  All of our products are listed and safety evaluated on the Environmental Working Group’s “Skin Deep Cosmetic Database.” Lowen's Natural Skincare is also part of the EWG Verified™ program which is our transparent commitment to your safety  Look our products up ans see the difference, we dara ya!

Principle # 2 – Do no Harm:

We do not test our products on animals.  Our ingredients also have not been tested on animals (and yes we do check into this).  But words are cheap so we have gone a it further and have attained the certification necessary to have Lowen's listed in PETA's cruelty free database. 

At Lowen's, we only test on willing humans - which generally happens to be our friends, family and fans!  We don't want to harm these people either though so all of our ingredients are evaluated through EWG, who have scores of data on the safety, effectiveness and animal welfare concerns related to a particular ingredient.  We encourage you to read your labels and dig into   

Principle # 3 – Keeping it Simple:

We believe that having a shopping list of ingredients with ames you can't pronounce in any product is not a good thing. At Lowen's our ingredients are selected for their multifaceted qualities, which allows us to keep their number low. Furthermore we do not add any artificial scents, colorants or flavors! Lastly, we believe that preservatives, where they can be avoided, always should be.  When preservation is necessary the one we have selected must be safe (see Principle #1) and only be included in the lowest effective concentration.

Principle # 4 – Sensible Sourcing:

Using only 100% organic, 100% fair trade, 100% locally sourced ingredients, while minimizing our carbon footprint is what we strive for. The Triple Bottom Line is always in mind!  But there is ALWAYS room for improvement.  Have suggestions for us - hit us up! We don't know what we don't know.  So if you have some great innovation to share, hit us up and email us at

Lowen's Natural Skincare is a proud member:

EWG Verified


Soapmakers Member BadgePETA Cruelty Free